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Made of a super soft plush outer layer, Mr. X hides a super tough natural rubber core.

GiGwi Plush FriendzElephant is a soft, lovable-lookingelephant plush toy with a squeaker and a crinkly watermelon. Made of quality, non-toxic materials, GiGwi Plush Friendz Dog Toy is ideal for fetching, snuggling & chewing, making it an excellent comfort object for your dog.

Go egg-hunting with the crinkly eggs-cellent basket. It is built with a rope handle so your pup can grab it, or play tug with it. Hide some treats together with two colourful squeaky eggs in the basket, for extra fun and stimulation. Play fetch with eggs at home without worrying about damaging your furniture.

Your dog will warm up to Esmeralda quickly. No hard exteriors here – Esmeralda’s shell is soft, plush and ready for snuggling. When she’s not a cuddle buddy, her round shape and floppy legs make her great for a game of toss or fetch.

Take a cruise down memory lane with P.L.A.Y.’s 80s Classics Plush Toy Collection.