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Meet Robbie, the jolliest reindeer plush pal your pup could wish for! This cheerful character comes ready for fun, sporting a dapper scarf that adds to his charm. Robbie isn’t just a playmate – he’s the perfect snuggle buddy, keeping your furry friend warm and cozy during those long winter evenings. With his soft, huggable…

This adventurous toy is packed with multiple squeakers and crinkle paper, creating endless fun and excitement for pups who thrive on sensory stimulation. Plus, it has side Nosework strips where you can hide treats, adding an extra challenge for your pup to discover.

Wally the Flying Mallard will make your dog’s imagination soar with his bright colours and detailed feathery wings. Dogs love to fetch, shake and tug this beautiful bird.

Say aloe to your dog’s new friends – P.L.A.Y.’s Blooming Buddies Toy Collection!