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Brain Freeze lives in the coldest mountain known by mankind. Made of super-resistant rubber, nylon and with a soft mint scent for your dog’s pleasure. Brain Freeze is a chew toy for long-lasting fun!

Inspired by our Earth’s precious safari wildlife, P.L.A.Y.’s Big Five of Africa Collection is fiercely cute with five lovable animals including a Lion, Leopard, Rhino, Elephant and Cape Buffalo. These cuddly companions are ideal for your furry king or queen of the Savannah and will keep your dog active as they squeak, fall and tumble…

Wally the Flying Mallard will make your dog’s imagination soar with his bright colours and detailed feathery wings. Dogs love to fetch, shake and tug this beautiful bird.

Shaggy is one of the friendliest Fluffs you’ll ever meet. He likes taking long snuggly naps in the sun. Don’t be fooled by his laid-back nature, he’s always up to hook his horns into fun and adventure with a new best friend.